We weren't studied
1993
The year U.S. law first required women to be included in NIH-funded research. Before then, they were rarely studied.
Source: NIH ORWH
Concierge primary care. By women. For women.
Healthcare redesigned for women
Centered is a physician-led concierge primary care practice for women who want more than annual checkups and reactive care. We help you understand what’s happening in your body, navigate change with confidence, and build a healthier future through care that continuously evolves with you.
Healthcare that finally knows you
One team. Your whole story.
- HIPAA-compliant & secure
- Physician-led, whole-person care
Today's standard of care was not built for women
For decades, women have been left out of the research that has shaped modern medicine. The result? Knowledge gaps that continue to delay diagnoses, complicate treatment, and leave too many women without the answers they deserve.
For decades, women have been left out of the research that has shaped modern medicine.
We wait too long
7 yrs
The average wait for an endometriosis diagnosis, years of symptoms too often dismissed.
Source: Diagnostic-delay review, 2024
Treatments can harm us
2×
Women face roughly double the rate of adverse drug reactions, because doses were set from studies in men.
Source: Biology of Sex Differences, 2020
We feel worse for longer
25%
Women spend about 25% more of their lives in poor health than men, much of it preventable.
Source: WEF & McKinsey, 2024
We pay more
20%
Women pay roughly 20% more out-of-pocket for healthcare each year — almost none of it maternity.
Source: Deloitte, 2024
Our health is underfunded
1%
The share of healthcare R&D invested in female-specific conditions beyond cancer.
Source: McKinsey Health Institute
So you're left to connect the dots
Today's women's healthcare hands you pieces. We build you the whole.
Too many assumptions
Guidelines, medications, and dosages were built by studying men, then assumed to fit women. Often they don't — and no one's been measuring whether they do.
Too many siloes
Conventional, wellness, and alternative medicine rarely talk to each other, leaving you to bridge the gaps between them.
Too many voices
Doctors, AI, and social media all weigh in, and you're left to sort out what's true and what's right for you.
Too many pieces to juggle
And once you've pieced it together, you're on your own to act on it — coordinating, following through, and staying on track, alone.
We built a new kind of primary care designed around you
We don't guess. We measure, then build your care around what's true for you. Select a step to see how.
01
We get to know you
One clear, evolving picture of you
02
We build your plan
The best of every discipline
03
We tune your plan
Your personal loop, until it fits
04
We help you reach your goals
A team that walks it with you
05
Every women improves next
Care that keeps getting better
1
We get to know you
Great care begins with knowing you. We bring everything about your health into one clear, evolving picture.
A conversation
An in-depth visit to understand your story, symptoms, history, and what you want from your health.
Surveys and preferences
Your history, goals, lifestyle, and what matters most, so your plan reflects your life, not just your labs.
Wearables and devices
Continuous signals between visits, sleep, activity, heart rate and HRV, glucose, and blood pressure.
Labs
Comprehensive blood and urine testing across your whole physiology.
See the list →Imaging
DEXA, ultrasound, mammography, and whole-body MRI when indicated.
See the list →Specialty testing
Genetics, microbiome, and multi-omics panels, when they add insight for you.
See the list →
2
2We build
We build
your plan
We build your plan on the strongest evidence available, drawn from three disciplines and chosen with you.
Conventional medicine
Guideline-based diagnosis and treatment, grounded in the latest clinical evidence.
Wellness & lifestyle
Nutrition, movement, sleep, and stress— the evidence-based habits that move the needle.
Alternative approaches
Acupuncture, supplements, and mind-body practices— selected where the evidence supports them.
3We tune
We tune
your plan
Then we run your personal loop, changing one thing at a time and measuring what it does, until your plan truly fits.
Set your baseline
Labs, imaging, devices, and how you actually feel, so we know where you're starting.
Make a targeted change
One evidence-based adjustment at a time, so we see clearly what it does for you.
Measure what changes
Real data and your lived experience show what's working and what isn't.
Refine
Keep what helps, rethink what doesn't—and carry the lesson into the next cycle.
4We help you
We help you
reach your goals
We don't just hand you a plan, we help you live it.
- Unlimited access
- Proactive check-ins
- Coordination
- Encouragement between visits
Physician & NP
Clinical leadership and ongoing management — diagnosis, treatment, and follow-through.
Health concierge
Navigation and logistics — scheduling, referrals, paperwork, and answers when you need them.
Wellness coach
Behavioral & lifestyle support — nutrition, movement, sleep, and stress, made doable.
Specialty network
A curated network of specialists, coordinated end-to-end by your team.
5
Every woman improves the next
Every woman's data teaches us what works, and it compounds over time. Your care grows more precise, and every woman who follows starts further ahead.
Care for every phase of your life
Care that fits your life today, tomorrow, and for the years ahead.
Today
Feel better, sooner
By getting to the root of your symptoms and tuning your plan to what your body responds to, we work to bring you relief faster—not another round of trial and error.
Ongoing
Stay on track
We keep your existing diagnoses actively managed—watching the data between visits, not just during them—so small changes are caught early.
For the years ahead
Get ahead of what's next
We map your future risks early and work to reduce them, so you’re protecting the decades to come, not just managing today.
Physician-led women's health you can trust
Founded by women and led by physician Dr. Shieva Khayam-Bashi, Centered serves members across the Bay Area, Los Angeles, and San Diego.
“Medicine began as the care of the whole person, and somewhere along the way, that got lost. I became a physician to practice medicine the way it was always meant to be.”“Medicine began as the care of the whole person, and somewhere along the way, that got lost.”
Dr. Shieva Khayam-Bashi
Medical Director, Centered Health for Women
“I became a provider to treat the whole person and truly believe that is my purpose. I strive to understand not only what is affecting my patients’ health, but who they are beyond their diagnosis, because I believe the best care begins with listening and meaningful relationships.”“I became a provider to treat the whole person and truly believe that is my purpose.”
Lisa Magdaleno
MSN, AGPCNP-C
Physician-led, whole-person
A dedicated team—physician, nurse practitioner, health concierge, and wellness coach—coordinating every part of your care.
Private and secure
Fully HIPAA-compliant and held to California's stricter CMIA standard. Encrypted in transit and at rest. We never sell your data.
Your data, your control
We use your data to power care that's made for you. You're always in control—and if you choose to share less, your care continues; we simply won't be able to personalize it as deeply.
Membership & pricing
Three memberships, one dedicated care team. Compare what’s included at each level - every plan starts with the same personalized foundation.
WHAT’S INCLUDED
Essential
Signature
Premier
Monthly Membership
$500 / mo
+ $2,500 one-time onboarding and assessment
$1,000 / mo
+ $2,500 one-time onboarding and assessment
$1,500 / mo
+ $2,500 one-time onboarding and assessment
CARE & ACCESS
Dedicated care team & extended visits
Personalized care plan & health surveys
Care coordination & insurance navigation
Non-acute appointment guarantee
Within 3 business days
Within 48 hours
Same-day
24/7 care-team messaging
24/7 direct MD access & same-day scheduling
WELLNESS COACHING
Wellness coach support
Onboarding & monthly check-ins
Unlimited access
Unlimited access
TESTING & DEVICES
Insurance-covered tests ordered & billed
Comprehensive & advanced testing
A la carte
Expanded
Expanded +14 advanced
Connected wearable
Cash-pay
Standard included
Premium included
Connected devices (BP cuff, scale & CGM)
As covered by insurance
Comprehensive Testing Package
Whole-body MRI, multi-cancer detection, whole-genome sequencing & multi-omics.
Available on any membership — a la carte or $8,500 bundle
Essential
$500 / mo
+ $2,500 one-time onboarding and assessment
CARE & ACCESS
- Dedicated care team & extended visits
- Personalized care plan & health surveys
- Care coordination & insurance navigation
- Non-acute appointment guaranteeWithin 3 business days
- 24/7 care-team messaging
- 24/7 direct MD access & same-day scheduling
WELLNESS COACHING
- Wellness coach supportOnboarding & monthly check-ins
TESTING & DEVICES
- Insurance-covered tests ordered & billed
- Comprehensive & advanced testingA la carte
- Connected wearableCash-pay
- Connected devices (BP cuff, scale & CGM)As covered by insurance
Signature
$1,000 / mo
+ $2,500 one-time onboarding and assessment
CARE & ACCESS
- Dedicated care team & extended visits
- Personalized care plan & health surveys
- Care coordination & insurance navigation
- Non-acute appointment guaranteeWithin 48 hours
- 24/7 care-team messaging
- 24/7 direct MD access & same-day scheduling
WELLNESS COACHING
- Wellness coach supportUnlimited access
TESTING & DEVICES
- Insurance-covered tests ordered & billed
- Comprehensive & advanced testingExpanded
- Connected wearableStandard included
- Connected devices (BP cuff, scale & CGM)
Premier
$1,500 / mo
+ $2,500 one-time onboarding and assessment
CARE & ACCESS
- Dedicated care team & extended visits
- Personalized care plan & health surveys
- Care coordination & insurance navigation
- Non-acute appointment guaranteeSame-day
- 24/7 care-team messaging
- 24/7 direct MD access & same-day scheduling
WELLNESS COACHING
- Wellness coach supportUnlimited access
TESTING & DEVICES
- Insurance-covered tests ordered & billed
- Comprehensive & advanced testingExpanded +14 advanced
- Connected wearablePremium included
- Connected devices (BP cuff, scale & CGM)
Comprehensive Testing Package
Whole-body MRI, multi-cancer detection, whole-genome sequencing & multi-omics.
Available on any membership — a la carte or $8,500 bundle
ONE - TIME INVESTIGATIONNOT A MEMBERSHIP
Clarity Consult
Flat quote - per problem, priced by complexity
A single, focused engagement built around one health question. A provider reviews your full history, orders what’s missing and delivers a clear path forward - no membership required.
Tests orders are billed separately. Convert to a membership anytime.
what’s included
- Full review & synthesis of your records
- Extended comprehensive provider visit
- Gap-closing test ordering
- Written, prioritized path forward
- 3 months of unlimited messaging
Not sure which fits? Start with a complimentary 15-minute consultation.
Book a consultationMemberships exclude insurance billing and may qualify for HSA eligibility. Across the program we report 240+ biomarkers across 19 health areas.
Women's health membership: common questions
We’re welcoming founding members across the Bay Area, Los Angeles, and San Diego.
Now welcoming a limited number of new members in the Bay Area, LA, and San Diego
Take the first step toward care built around you
Tell us a little about yourself and what you’re looking for. A member of our team will reach out to answer your questions and guide you in.
HIPAA-compliant and secure
No commitment required to express interest
Join today
We'll be in touch within one business day.